TriadKube Technologies

Case study ยท D2C

Afforet Innovations: One Inventory Across Amazon, Flipkart and Meesho

Afforet Innovations brings village-made utility products and novelties to urban buyers through India's major marketplaces. Selling the same stock on three channels made manual inventory unreliable. We are engineering a responsive inventory platform that updates stock automatically as orders arrive.

What is TriadKube building for Afforet Innovations?

TriadKube is engineering a responsive web application for Afforet Innovations, a D2C brand selling on Amazon, Flipkart and Meesho. The platform integrates with all three marketplaces so that each order automatically reduces stock in one central inventory, which the team can view and manage on desktop or mobile. The engagement is in development, and outcomes will be published once they are measured.

Key takeaways

  • One central inventory replaces stock counts maintained by hand.
  • Marketplace integrations reduce stock automatically for every order received.
  • Inventory can be viewed, managed and updated on desktop and mobile.
  • Success is defined up front: stock accuracy, low-stock incidents and lost sales.
On this page

01The client

About Afforet Innovations

Afforet Innovations is an emerging D2C brand focused on novelties and village-made utility items, sold through online marketplaces including Amazon, Flipkart and Meesho.

Its aim is to bridge the gap between utility goods produced in villages and the urban consumers who want them, with the right products and the right strategy.

02The system before

The system before: one stock pool, three channels, manual counts

Every marketplace takes orders against the same physical stock. Keeping the count right by hand couldn't keep pace:

  1. Stock records

    Inventory was maintained manually while the same products sold on multiple platforms, so stock reports were inaccurate.

  2. Low-stock events

    Frequent low-stock situations meant supply fell short of demand, and revenue was lost.

When every channel sells from one shelf, a manual count is always behind the orders.

03The risk

Why it was risky to change

Inventory sits between the brand and its customers on every channel, and an error in either direction has a price.

  • RiskOverselling

    If a sale on one marketplace isn't reflected everywhere, the brand can accept orders it can't fulfil.

  • RiskMarketplace dependencies

    Each marketplace has its own integration and order data. The platform has to treat all three consistently.

  • RiskContinuity

    Selling continues while the platform is built, so it must adopt the existing stock position without interrupting orders.

04The architecture

The architecture: a central inventory the marketplaces update

We are building a responsive web application, compatible with desktop and mobile, to view, manage and update inventory, with integrations to Amazon, Flipkart and Meesho.

When an order is received on any marketplace, the platform automatically reduces stock for that product in the central inventory. Every channel draws on the same number, instead of separate counts that drift apart.

What we engineered

  • Marketplace integrations

    Connections to Amazon, Flipkart and Meesho for received orders.

  • Automatic stock deduction

    Stock is reduced automatically for every product ordered, on any channel.

  • Central inventory management

    View, manage and update inventory from one place.

  • Responsive on any device

    Works on desktop and mobile, so stock can be checked and updated from anywhere.

Key design decisionStock is held in one place and the marketplaces report into it, rather than each channel keeping its own count. The business gets one number to trust, and a single point to control.

05Success measures

How success will be measured

This engagement is in development, so we are not publishing outcomes yet. Results will be reported against the current baseline once the platform is in use. These are the measures that matter:

  • Stock accuracy across channels

    How closely the recorded stock matches physical stock across all three marketplaces.

    Result to be published
  • Low-stock incidents

    How often products run low before replenishment.

    Result to be published
  • Orders at risk

    Orders accepted on one channel for stock already sold on another.

    Result to be published
  • Time spent on inventory

    Hours the team spends updating and reconciling stock by hand.

    Result to be published

06Is this your situation?

Is your organization facing the same pattern?

This architecture fits any brand or retailer where:

  • The same stock sells on more than one marketplace or channel.
  • Inventory counts are updated by hand after orders arrive.
  • Stock reports disagree with what's on the shelf.
  • Popular products run out before anyone notices.

An integration assessment maps how your channels, stock and orders connect today, and what a single inventory would change.

07Questions

Frequently asked questions

How does multi-marketplace inventory sync work?

Each marketplace integration passes received orders to the platform, which reduces stock for that product in one central inventory. Every channel draws on the same number instead of separate counts.

Which marketplaces does the platform integrate with?

Amazon, Flipkart and Meesho.

Can the inventory be managed on mobile?

Yes. It is a responsive web application that works on desktop and mobile.

When will results be published?

When the platform is in use and results can be measured against the current baseline. We publish measured outcomes, not projections.

Explore all case studies

Start with an assessment, not a build estimate

Find out what disconnected channels are costing your operations.

An enterprise architect reviews how your marketplaces, inventory and orders connect today, and where integration would remove manual work and lost sales. Security and governance are part of the conversation from the start.

Request an Integration Assessment